Rakuten Mobile x Rakuten Ichiba Campaign
Sign up for Rakuten Mobile for the first time and get up to 20,000 points (MNP) or 12,000 points (new sign-up), plus ¥10,000 in Rakuten Ichiba coupons if you have never shopped there before.
Reward: Up to ¥30,000 total value
Highlights
- MNP transfer: up to 20,000 points (16,000 sign-up bonus + 4,000 for an Ichiba purchase)
- New sign-up: up to 12,000 points (10,000 sign-up bonus + 2,000 for an Ichiba purchase)
- ¥10,000 in Rakuten Ichiba coupons (10 x ¥1,000) for first-time Ichiba shoppers, paid as 2 coupons a month for 5 months from October 2026
How to qualify
- Apply through the official campaign page: Applying via the button on the campaign page automatically applies the coupon — no code to enter yourself. Applying any other way does not qualify.
- Sign up for an eligible voice plan and activate: Rakuten SAIKYO Plan or SAIKYO U-NEXT, as a new sign-up or MNP transfer. The data-only Data Type is not eligible.
- Make a Rakuten Link call and shop on Ichiba: Make a call of 10 seconds or longer from the Rakuten Link app, and spend ¥1,000 or more on Rakuten Ichiba, both by 23:59 on 30 September 2026.
Eligibility
- First-time Rakuten Mobile applicants (new sign-up or MNP transfer)
- Have not shopped on Rakuten Ichiba as of 09:00 on 7 August 2026
- Applied online between 09:00 on 7 August and 08:59 on 7 September 2026, or in-store by the close of business on 6 September 2026
- Line activated and Rakuten Link call and Ichiba purchase completed by 23:59 on 30 September 2026
Important notes
- The point totals are Rakuten Mobile's standard first-time sign-up bonus (16,000 MNP / 10,000 new) plus a separate Ichiba-shopping bonus (4,000 MNP / 2,000 new) — they are not on top of the employee referral bonus, which is a different campaign.
- Points are paid from November 2026, once a month for 4 months, and are valid until the end of the 3rd month after each award.
- Ichiba coupons are valid until the end of the month after the month they are issued, so they expire faster than the points do.
- This campaign requires entering through this campaign's own page — applying through the separate "up to 20,000 points for first-time sign-up" campaign does not automatically enrol you in the Ichiba coupon portion.
- Terms are set by Rakuten Mobile and may change without notice — confirm on the official page before applying.